It’s Turkey Time!
November 24th, 2011 | by afilerHaribo: not just gummibears
August 30th, 2011 | by afilerAtomic Brand Names
August 5th, 2011 | by afilerAtomic Brand Names at the Oak Ridge Associated Universities (ORAU) Health Physics Historical Instrumentation Museum Collection (via How To Be a Retronaut).
Going Bananas
August 4th, 2011 | by housepageAll this beautiful summer weather has us
and it got us so excited that we are going to bring a whole slew of banana trademarks and random banana factoids.
Big Bananas!
Fun Fact: Banana consumption rises in the Muslim World during Ramadan. This fact excites tasty banana vendors everywhere.
Surfin’ Bananas
Cool Bananas

Cracked on Cocaine from the 1980′s Bananas
Banana Pillows!
Tripping out on Acid like its 1973 Bananas
Frogs with Bananas
Gorillas Feeling Up Bananas
Driving Bananas
King Bananas
Organic Bananas
Banana Condoms
Dancing Bananas
Weirdly Penis Shaped Bananas
Southern Miss vs. Iowa
August 3rd, 2011 | by housepageAfter losing the 520 Eagle here in Seattle, I did not think I could bear to lose another eagle in such close proximity but it looks I am set to do just that.
When Southern Miss set out to re-image themselves, they could have guessed that it would erupt into the conflagration that it has become. In 2003, they chose a brand new mascot and logo for their school:
Then, they proceeded to plaster it everywhere around campus including the middle of the football field and even on the pants of all their football players. However, they have been struck a massive blow just today by Trademark Trial and Appeal Board when it ruled against them saying that “the overall similarity in appearance of the marks on the goods, particularly in light of the use of identical color schemes, creates virtually identical commercial impressions.” They additionally shot down Southern Miss’s argument that the use of birds of prey mascot is common but this argument was shot down as well with the Justice Bucher saying:
When making a visual comparison between Iowa’s Hawkeyes marks and each of these designs, we find that none of these Division I third-party marks remotely resembles Iowa’s Hawkeyes designs. Certainly, none is as similar to Iowa’s marks as is (USM’s) mark. Moreover, whether some of these third-party marks (e.g., those having commercial impressions quite distinct from the marks of Iowa and USM) are similar to each other is not relevant to our analysis, and has no bearing on the question of whether the marks in this case are likely to cause confusion.
For comparison, here is the University of Iowa‘s logo:
This continues a long history of epic levels of trademarking by the University of Iowa. Fun Fact: The University of Iowa is considered a Public Ivy school. This long history even contains adventures to foreign lands with the college having a registered trademark in Germany.
They have also trademarked this logo for woman’s sporting events that incorporates Roman symbol for women which I think is rather clever.
And I like this one, it exudes dignity, distinction, and being founded in 1847.
Southern Miss on the other has a relatively paltry repertoire. My solution is that we should put their mascots in a ring and let them fight it out:
vs. 
I think Southern Miss would win. Their mascot looks a bit like the Hulk with feathers.
A Salute to News Corp
August 1st, 2011 | by housepageWith all the current huzzaballoo about News Corp in the news, I figured it was time to take into the trademark archives to see what we could dig up on News Corp, or News International as they are more properly known. News Corp has/had some pretty shady trademarks including for a mortgaging business. They also have a healthy obsession with the letters E and its future role as overlord of the global financial markets with trademarks like:
- EPartners
- E*Partners (what the difference between this I do not know but they are both trademarked)
- EVentures
- ELoanInc
- EFinance
- Ecubator
- EFinance

Weekend Camping
July 29th, 2011 | by housepageFriday always makes me think of camping. Of spending a wonderful weekend out in the crisp outdoors in some beautiful location. Out here in Seattle, it is a huge pass time and there are tons of places to go within two hours drive. All this camping is driving by two things: love for the outdoors and the gear that keeps those hikers going. I bring you the first of several homages to those wonderful outfitters.
I have had Coleman gear my entire life and its has served me really well with my tent serving me for the last 10+ years and still kicking. The Coleman Company was founded in 1900 in Kingfisher, Oklahoma but soon moved to Wichita, Kansas in 1902. According to the Kansas Secretary of State, they incorporated as COLEMAN LAMP & STOVE COMPANY on 1907/09/04 and has been producing camping gear ever since. Their most famous product is lanterns though. This is exemplified by the first trademark we have on record for them:
It’s a beautiful simple logo with motifs that continue throughout the rest of trademarks to the present day. These include the simple, sans-serif font, the horizontal printing of the name of the company that dominates the trademark, the underlining of this text, and prominent featuring of a light source. In later logos, this is usually a lantern.
Here’s the oldest trademark that is still active and they are still keeping updated. It’s a little simpler and it’s missing that distinctive light source. However, it has all of the other distinctive features. This trademark is also the first issued under the current company name which is COLEMAN COMPANY, INC., THE whereas previous marks had been issued to COLEMAN LAMP AND STOVE COMPANY
This trend continues through this trademark from 1991:
And evolves a little further into this:
One of their most unique products is a type of boat called scanoe which is a mix of skiff and canoe that they only make. But their trademark adorn all sorts of other interesting products:
- Air conditioning apparatus, including central air conditioning units for home use, air conditioning equipment for use with recreational and other vehicles; cooling install
- Backpack frames, backpack sacks, backpack day packs, and camping trailers
- Cooler chests and insulated jugs
- Heizungs- und Kühlgeräte, Isolierflaschen
- Oil warm air furnaces, oil space heaters, gasoline lamps and lanterns, gasoline camp stoves, trailer cooking stoves and heaters
- Sleeping bags and tents
- Soap and wax for pressure washers motor-powered high pressure water sprayers
- Spas in the nature of heated pools
- Water skis
- Animal fattening preparations; animal foodstuffs; animal forage (lime for -); salt licks for cattle by David Alan Coleman
- Analytical measuring instruments-namely, spectrophotometers, flame photometers, electric colorimeters, photo-nephelometers, nepho-colorimeters photo fluorometers, ph electrometers, autotrators, together with associated parts and accessories by Coleman Instruments Corporation
- Building & railway construction/repairs/maintenance by Kerri-Anne Coleman
The above for railway maintenance is currently one of my favorite of all time in terms of its aesthetic qualities and simplicity. Also, we can be certain from this series that Coleman is an extremely common name in Australia. I just want to leave you with this bizarre trademark I found that I am not quite sure what to think about. It was registered in Austria.Kick! Blast! Surge! Fuse!
July 28th, 2011 | by housepageLeatherman has some pretty action-packed trademarks. They reminded me of all those classic Batman episodes with onomatopoeia when guys got hit.












































